Name: Smart Cow Digital Marketing and Website Designer
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Smart Cow means business

11/29/202110/15/2014 by scmarketing

Smart Cow is, yet again, exhibiting at the “We Mean Business” expo at the Fairfield halls on Thursday 16th October. We are proud to be associated with the top Business show in South London, making it our 4th year in a row of attending the event.

This year looks to be even bigger and better than ever, with the eco drive show in the forecourt and a chance to have your photo taken with the premiership trophy.

Being number one for “Online Marketing in Croydon” Smart Cow also realises that businesses also need to meet with other businesses and in Croydon this annual expo is the best place to do this.

Come and visit us at stand 50 our regular spot at the expo, looking at the list of exhibitors the are some great failure faces we are looking forward to catching up with as well as making new friends and business partners.

So what’s on offer at the Smart Cow stand, we have our Business card draw for a free online marketing review, social media training or a bottle of wine. Just come by and say hello, drop by your card and take a jelly baby or two. We’d like you to meet our growing team and we’d you to find out what we can do to grow your business. you can register for we mean business 2014 online.

Digital marketing Croydon

As a digital marketing agency in Croydon, we’re well placed to offer local businesses digital marketing services and online marketing advice.

Get in touch to chat about your business goals.

What is Twitter churn?

11/06/201910/15/2014 by scmarketing

Many Businesses are still falling into the trap of following back everyone who follows them, this can be a very risky strategy of building up and audience, as they may not all be interested in your brand.

However, having a large audience of people who are interested in the brand and who will talk about it can have many benefits, from increasing lead potential to good old fashioned brand lift.

Although, it is difficult to know the difference between followers who will engage with the brand and those who are ‘ghost’ followers and will not interact. But how would you find out?

There are many sites that can monitor data from twitter feeds such as www.justunfollow.com or www.followerwonk.com. These sites provide information on who is following/ unfollowing you on a daily basis. There can be many reasons as to why someone may unfollow you and these sites give you the ability to try and find out why.

You can look at the time at which they unfollowed you and try and see if there was a correlation to a post you may have tweeted at this time? Check their profile, perhaps they are no longer active on twitter? Maybe they’ve changed career and no longer need the information you’re providing? Perhaps you were tweeting too much and flooding their feed, or they may just want to change things up and keep their feed fresh. It is then down to you to decide what action you’re going to take to prevent this from happening too much.

Twitter does have limits on following to followers so unfortunately you can’t just follow loads of users and hope they follow back. Although twitter have kept the exact ratios a secret, it has become obvious that once a page has reached over 2000 followers you can’t follow more than 10% of that. So if you had 5000 followers, you couldn’t follow more than 5500 users or you’ll run the risk of having your account suspended. As well as this, if you use third party websites or apps to follow/unfollow users, this would also leave you at risk of your account being suspended, to avoid this from happening you shouldn’t let the website/app automate who you follow/unfollow, you should choose yourself as the suspension of accounts is automated based on patterns.

The problem with spam social media marketing

08/03/202102/04/2014 by scmarketing

Social media is an affordable and simple method to market your business. It involves using social sites such as Twitter, FaceBook, YouTube, LinkedIn and more to build brand awareness and advertise your business. It is an excellent method to boost a business or create a presence in social media for an existing business. The hardest problem with creating successful social media strategies for marketing is to avoid spamming works especially with the people you are willing to target.

Spam is prevalent all over the Internet, spotting social media spam is not hard. Usually this comes in the form of an account in social media that only automates posts throughput the day and night that generally link to a website, service or product. So it is very important not to use spamming words like “view my product”, “check here for a free product”, “the first one to post gets a free product” etc., because these are all just spam advertising and people know that they won’t get anything in return while the spammer just tries to get more exposure.

Spamming is really a big problem with some accounts created only for the purpose of spamming or scamming others. There are people with good intentions but they don’t know the method to perform the tasks correctly. They usually think that blasting out the links and information everywhere and anywhere may help them build a business which is totally wrong and it is just a way to lose the ranking of your social page in the search engines.

Social Media marketing agency

Incorporating social media into your marketing strategy can raise brand awareness and online presence. Visit our blog for tips on how you can improve social media presence.

If you feel you need support in getting your business noticed on social media, then get in touch with Smart Cow Marketing to discuss your needs further.

When and what to schedule for social media marketing

08/03/202101/28/2014 by scmarketing

Some social networkers don’t like to engage in the discussion but they are there just for purely egotistical reasons. Social networkers simply collect friends and followers for the sake of having bragging rights in each time they get people. But following, connecting, or befriending just anybody dilutes your standing and influence among those in your audience.

Other people join because they feel they just need to join. They spend some days in setting up their own profiles.

Connection is the real motivation for any social networker especially in the field of business. You need to connect with people that share the same ideas and those who can improve your business standing and whose businesses you can help. You need to add value to the conversation, and not to enter the conversation as spammy, desperate or a time waster. If you develop a weak reputation in these social networks, it will be tough to stand up again.

Check social media twice daily – in the morning and afternoon

• Check Twitter through free online programs like HootSuite. Respond only when necessary and don’t waste your time in replying to senseless replies.

• Check LinkedIn. Reply to comments and emails when appropriate.
• Check your Facebook Page for inquiries or questions and respond quickly and professionally.

Certainly, your daily to-do list in social networking websites will be very different, given your commitments and your available time. Just ensure to make your schedule liveable as best as you can and keep changing it until it works well for you.

Social Media marketing agency

Incorporating social media into your marketing strategy can raise brand awareness and online presence. Visit our blog for tips on how you can improve social media presence.

If you feel you need support in getting your business noticed on social media, then get in touch with Smart Cow Marketing to discuss your needs further.