Are you looking for a digital marketing strategy that will bring your brand to life and showcase real customer experiences? Look no further than Smart Cow Marketing’s new Video Testimonials service!
Our team can create tailored videos capturing real-life customer experiences, that will bring your brand to life. Let’s dive into why testimonial videos are such an effective marketing tool.
Why video testimonials?
If we asked you to name the most trusted source for product information, what would you say? Would it be friends, family, or online reviews?
According to a Nielson study, 92% of people say they trust recommendations from word of mouth. And when it comes to online reviews, 84% of people say they trust them as much as personal recommendations.
Video Testimonials offer a way to combine the power of personal recommendations with the reach of online reviews. A video testimonial is a short video featuring a customer recommending your product or service. And they’re incredibly powerful. In fact, 9 out of 10 people say they trust what a customer says about a business more than what that business says about itself.
What makes video testimonials so effective?
Testimonial videos provide visuals and insights that help capture the essence of your brand and bring it to life.
They also provide an authentic look into what customers think about their experience with your company, giving potential customers a real-life glimpse into your products and services.
This is especially important when it comes to building trust between you and your customer base. After all, people want to understand who they’re doing business with before they commit to buying something from you.
By showcasing real customer reviews in video form, potential customers can get a better sense of who you are as a company and how much value you offer.
Video testimonial marketing strategy
When it comes to digital marketing strategies, a video testimonial is a powerful tool. At Smart Cow Marketing, we specialise in creating high-quality testimonial videos for small businesses. We take the time to truly understand your needs so that we can create tailored videos that capture the essence of your brand and bring it to life. From the visuals all the way down to the messaging!
If you’re looking for a way to reach new audiences and build trust between you and your customer base, consider getting in touch with Smart Cow Marketing today! We have years of digital marketing experience working with local businesses, just like yours, and have had great success helping them reach their goals through creative video content that resonates with the target audience.