A landing page is a specific web page for targeted marketing campaigns in which website visitors are directed to and provides an ideal way to capture leads.
A landing page with a lead capture form allows you to collate contact information. A great way to get a visitor to your website and to get them to part with an email address is to provide an offer, ebook, white paper case study something that will help them to improve their own business.
Watch our video which contains advice on what you should include on your landing page to help create a great lead generation marketing campaign. Key points covered include:
- Content
- Call to action
- Imagery
- Lead generation forms
- Menu navigation
- Mobile optimsed
- Layout
Website design Croydon
If you need help with your web design in Croydon and creating the perfect landing page for your campaign, book a free digital marketing consultation.
We’re a digital marketing agency in Croydon, whether organic or paid search advertising, we can provide a tailored marketing package to help you generate leads for your business.