Recently, Google replaced its newest major update to its mobile search algorithm. Some are calling this “Mobilegeddon” or the “Mobilepocolypse”.
This major update will boost the ranking of mobile-friendly pages (responsive website design). There are five things that you need to know about how this update could affect the future of your sites SEO.
The update only affects mobile searches: This is a mobile first update and will only affect results from mobile queries.
The update does impact all languages: This is a global release so companies that manage websites across locations should take note.
This is one dimension for Google ranking a mobile query: This update raises the importance of a mobile friendly experience but isn’t the only factor being considered.
Strong content can (for now) overcome: User intent based on the query is still an important factor. If the content on your site is still the most relevant, it will still rank highly, for now.
We would strongly suggest that you take the steps into making your site mobile friendly.