Today, social media channels rule the business world, with 55% of consumers having made a purchase via a social media channel*. With this information to hand, it would seem erroneous to miss out on the world of social media and the amazing opportunities it can give your business.
Make use of what social channels offer you
Explore the options a social media platform can give you, to help boost your business. Facebook accounts for 19% of purchasing through social media channels**, but with channels such as Instagram recently having introduced a shopping function which allows you to create easy to use links on posts for potential customers to use there is clearly a demand for purchasing and selling via social media. Instagram’s shop. You also have access to important algorithms for analysis on how your posts are doing. Read our blog for more information.
Social networks, the new marketplace?
Nearly a 1/3 of shoppers say they use social channels to shop**. This is a huge chunk of consumers that you could be missing out on by not using all social media’s facilities. So, all you new and small businesses out there should be focusing on social media presentations. It is becoming more and more popular for social media platforms to offer buttons or links such as ‘install’, ‘buy now’ or ‘learn more’. A lot of brands have yet to use these shopping functions, so introducing this into your feed is a great way of separating you from the crowd and making a firm mark on the marketplace.
Social media Croydon
It makes sense to join the social media conversation. If you would like help to kick start your digital marketing strategy get in contact with us.